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Fast Fashion at Burberry

There's a big conversation going on in the fashion industry concerning the future of Fashion Week. Before we all had mobile phones sending out runway images the second they're shown, the general public had no problem waiting months to see what the designers were showing for the new season. That meant that by the time the the designs were revealed, they were available for purchase. These days people have to wait months to buy the new designs, and this has become a big issue. BY the time the new lines are in stores, we've seen pics of them for months. They''re old news. For the first time, Burberry is offering their brand new collection at their London and Paris stores immediately after the show. Eager fans can also buy selected looks online. It'll be interesting to see the results of this experiment, and how it impacts the rest of the indusry.

The trench pictured above is available online at, as well as the looks below.

#Burberry #fashion #runway #shoppnig

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